I hold a BFA degree in Graphic Design, and have been in the design industry for 18 years. I am well seasoned at this stage in my career and comfortable in designing for any media type – print or digital.
I love to solve problems both visually and systematically. I get excited about unique projects, and enjoy working with people who appreciate good design.
Before any project I like to identify the audience, problems to solve, and needs of the client as well as their users. I usually do research first and tend to sketch out my ideas before designing on the computer. My approach to projects is more of an integrated process, which involves providing options for my clients and then collaboratively finding what we like within the options, and then simplifying them down until we have a final design. I always involve the client in each round of design changes, and make it a point to address any concerns about feedback or ideas which might produce undesirable results or increase costs.
I’m happy to communicate by phone, email, text, or video chat. In fact, I usually don’t charge for phone calls when we discuss projects, as it’s important to me to find ways to give back to my clients.